Discovery Calls – Diagnose Before You Prescribe

Day 13 of 30 · Build Your Sales – 30 Days to More Deals

Great discovery creates clarity: problem, impact, constraints, and decision process.


Learning goal

  • Run a 25-minute discovery structure with a clear agenda.
  • Capture problem impact with numbers (time, money, risk).
  • End with a committed next step.

Why it matters

  • Weak discovery produces weak proposals and “ghosting”.
  • Impact converts interest into urgency.
  • Decision-process clarity prevents late-stage surprises.

Explanation

Discovery agenda (25 minutes)

  1. Set the frame (3 min): goal + agenda + timing.
  2. Current state (7 min): process, tools, stakeholders.
  3. Problems + impact (10 min): where it breaks and what it costs.
  4. Decision process (3 min): who decides, criteria, timeline.
  5. Next step (2 min): schedule, owner, deliverable.

Examples

Impact question: “If this stays the same for 90 days, what breaks? What’s the cost?”

Decision process question: “Who needs to say yes, and what do they need to see?”


Guided exercise (10–15 min) — Discovery script v1

  1. Write 5 current-state questions.
  2. Write 5 impact questions (push for numbers).
  3. Write 3 decision-process questions.

Independent exercise (5–10 min) — Call note template

Create a template with fields: problem, impact, constraints, stakeholders, criteria, timeline, next step.


Self-check

  • I can run a clear discovery agenda.
  • I can quantify impact.
  • I always end with a next step.
Day 13: Discovery Calls – Diagnose Before You Prescribe | Build Your Sales – 30 Days to More Deals | Amanoba