Selecting the Capstone Product

Pick a live product to apply the Playbook for real.

---

Learning Goal

• Selection criteria: availability, business priority, stakeholder support.
• Define scope (screens, platforms).
• Set owners and timeline.
• Fix the criteria and be prepared to apply.

---

Why This Matters

• Without a real product the Playbook stays theory.
• Priority gives focus and buy-in.
• Scope controls risk.

---

Examples

Bad: “We’ll see.”

Good: Dashboard + mobile web, 6 key screens, 4 weeks, PM/Dev/Design owners.

---

Guided Exercise

1. List 3 candidate products and score them.
2. Pick one, define scope (screen list).
3. Set timeline and owners.
4. Get stakeholder sign-off.

Independent Exercise

Record the decision in the Playbook intro and share with the team.

---

Self-Check

• Product + scope chosen.
• Owners and timeline set.
• Stakeholder buy-in secured.